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Jovees New Signature Kajal Review

Hello Readers, I am going to share Jovees New Signature Kajal Review. Kajal is one of most basic items in the vanity box of a lady. On days when one is looking dull and gloomy just a slight stroke of kajal can actually brighten up the look. Thus no matter what, most of us stock on this product more than any other cosmetics. There are so many smudge proof kajals being offered by various companies but what caught my attention is the ingredient list of this Jovees New Signature Kajal which is natural and has plant extracts infused in too.

Jovees New Signature Kajal Review

Jovees New Signature Kajal is a smudge and water free kajal infused with herbal ingredients and potential plant extracts. The rich ingredient list possesses castor oil, almond oil and carrot oil like ingredients which condition the lashes and help them get dense. Plus it has vitamin C and Vitamin A which relaxes and takes care of the eyes. More details are available on Jovees parent website and their products are easily available. So lets move on to my Jovees New Signature Kajal Review.

Jovees New Signature Kajal pencil

Price of Jovees New Signature Kajal : Rs.185/-

Directions for use and Active Ingredients :

Jovees New Signature Kajal ingredients and direction for use

Shelf life: 3 years

Color : Black

Smell: None

Jovees New Signature Kajal cap

Jovees New Signature Kajal tip

What Jovees New Signature Kajal claims

Jovees New Signature Kajal claims

Jovees New Signature Kajal swatch

My experience with Jovees New Signature Kajal

Jovees New Signature Kajal comes in a regular twist up case which is of black-pink combination. In the first look it might look like L’oreal Magique Kohl but it is much better in terms of performance. One simply needs to twist up the product a little and apply it gently on the outer and inner area of both the lids as directed.

The first thing which impressed me was the super smooth tip. It glides on the skin effortlessly and sets into a matte finish. The color pay off is not the best as the shade turns out to be regular black in first few swipes and not the deepest black as claimed. As it takes some time to set, it is easy to smudge using a brush or fingertips to create a soft look. As the shade is natural black it is apt for everyday wear. For bold look one needs to swipe the kajal several times to get the darkest black kind of color.

There are no tall claims attached to this kajal which is indeed appealing. On my semi oily lids it does not create a mess rather it stays in place for long like 4-5 hours. Also as per their claims it is smudge proof and waterproof to some extent too. With time the shade gets lighter instead of vanishing away. Thus working women might need a touch up in between if one desires to flaunt fresh makeup throughout the day. As for lash growth is concerned, it might happen if the product is continuously used for some time. Apart from that removal needs a good makeup remover as regular washes do not help much in getting rid of its traces completely.

Overall Jovees New Signature Kajal is a soft black twist up kajal which lives up to its promises of being herbal, smudge free and survive up to 6 hours.

Also read

VLCC Enchanting Eyes Kajal Review

Studiowest Pure Passion Kajal Black Review

Sugar Twist And Shout Fadeproof Kajal Review

SoulTree Kajal True Blue Review

Good about Jovees New Signature Kajal in Deepest Black

  • Natural black kajal
  • Super smooth tip
  • Easy to blend into a soft look before it sets in
  • Survives easily for 5 hour
  • Does not smudge as promised
  • Does not irritate eyes
  • Safe with contact lenses
  • Might relax the eyes and aid in lash growth in the long run owing to its ingredient list

Bad about?Jovees New Signature Kajal in Deepest Black

  • Not exactly a con but this is priced the same as kajals which last longer on the lids
  • Not the deepest black as claimed
  • Only Active ingredients mentioned

Availability: Easy

Fashion and Beauty Rating : 3.8/5

About Juthika

Juthika is a beauty addict and homemaker. As a freelance blogger she juggles between her work and her grown up daughter. She loves travelling and learning new things every day. Besides her love for eye make up, she is a sucker for good interiors and cooking. Indian sari is her style statement with minimal jewellery and contrasting accessories


  1. I always choose herbal makeup products for my skin and this oone sounds really good.

  2. Rashmita Rakshit
    Rashmita Rakshit

    Never heard about Jovees kajal…. Nice review 🙂

  3. I have tried Jovees Kajal years back…this one sounds good

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